WeWork designs and builds physical and virtual shared spaces and office services for entrepreneurs and companies. Our team helped guide growth strategy and execution across multiple business units of an education-focused company WeWork acquired.
Bring Fido is the #1 pet travel site in the world. Our team guided their founders through the selection of a modern marketing tech stack, then built and executed a comprehensive testing framework for both driving customer acquisition and increasing lifetime value.
Sentio combines artificial intelligence and mental makeup analyses to help companies reduce turnover, increase productivity and build their best teams. Our growth experts helped plan and execute a series of test designed to benchmark and forecast CMP, CTR, CPC and CPL, the associated conversion rates and, ultimately, the time to break-even for converted customers across a variety of channels.
Baseball Factory helps student-athletes achieve their dreams of playing college baseball. Our team helped them wrangle, clean and query millions of mis-matched historical data points, then analyze the results to build a clearer picture of their customer journey and key conversion events.
We'll be the first to admit that some companies can (and do) accomplish all of these things internally…eventually. What we see most often, though, is a struggle to hire the right people, allocate the resources, or learn enough quickly enough to build a data-driven customer experience program in a reasonable amount of time.
Yield is uniquely positioned to help you shorten that learning curve and save time and money in the process, then bring everything back in-house. Here are a few things that our clients have said have been game changers in working with us:
Expertise. Data and marketing technology is a wild west and you can waste time and money in a hurry. We've built systems from the ground up and rescued companies from FrankenSalesforce nightmares. In short, we know what works and what will cause problems in the future.
Capacity. Hiring is incredibly difficult, especially for data and marketing roles. Even if you know exactly what needs to happen, having immediate execution can be the difference between hitting goals or not.
Platform agnostic. No matter the current state of your martech stack, we can help you both improve within your current system and build a plan for modifying and augmenting it as you grow.
Build-to-own. Our goal isn't a long-term retainer. Our goal is to help you build a revenue acceleration engine, then help you take it in-house so it's run by your team. That's what we wanted in our past companies, and that's what we provide to all of our clients.
Oh, we almost forgot. We train apprentices for hire. At Yield Group, we are passionate about mentorship and run a top-notch apprenticeship program.
Instead of creating artificial talent scarcity, we encourage our clients to hire apprentices—trained by our senior experts—who already have a deep understanding of their data and marketing efforts and experience with the team. Ultimately, our apprenticeship program helps our clients grow their business and their marketing team at the same time.
We'd love to talk about how we might help you. Submit the form below and one of our partners will reach out personally to schedule a time to chat.